My research primarily examines crossmodal correspondences between sound and flavour, with on a focus on how auditory stimuli can modify and enhance the way we perceive food and drink.




Reinoso Carvalho, F., Wang, Q. J., Van Ee, R., & Spence, C. (in press). The influence of soundscapes on the perception and evaluation of beers. Food Quality and Preference. PDF

Wang, Q. (J.), Wang, S., & Spence, C. (2016). “Turn up the taste”: Assessing the role of taste intensity and emotion in mediating crossmodal correspondences between basic tastes and pitch. Chemical Senses. doi:10.1093/chemse/bjw007. PDF

Wang, Q. (J.), & Spence, C. (2016). ‘Striking a sour note’: Assessing the influence of consonant and dissonant music on taste perception. Multisensory Research, 29, 195-208. PDF


Spence, C. & Wang, Q. (J.) (2015). Wine & music (III): So what if music influences taste? Flavour, 4:36. PDF

 Spence, C. & Wang, Q. (J.) (2015). Wine & music (II): Can you taste the music? Modulating the experience of wine through music and sound. Flavour, 4:33. PDF

Spence, C. & Wang, Q. (J.) (2015). Wine & music (I): On the crossmodal matching of wine & music. Flavour, 4:34. PDF

Spence, C., & Wang, Q. (J.) (2015). Sonic expectations: On the sounds of opening and pouring. Flavour, 4:35. PDF

Wang, Q. (J.), Woods, A., & Spence, C. (2015). “What’s your taste in music?” A comparison of the effectiveness of various soundscapes in evoking specific tastes. i-Perception, 6:3. PDF

Wang, Q. (J.), & Spence, C. (2015). Assessing the Influence of the Multisensory Atmosphere on the Taste of Vodka. Beverages, 1, 204-217. PDF

Wang, Q. (J.), & Spence, C. (2015). Assessing the effect of musical congruency on wine tasting in a live performance setting. i-Perception, 6, 1-13. PDF


Wang, Q. J. (2013). Music, mind, and mouth: exploring the interaction between music and flavor perception. MS Thesis, MIT Media Lab. PDF



October 2016: Oral session at EuroSense 2016 “The sound of spice”: Enhancing the evaluation of piquancy by means of a customised crossmodally congruent soundtrack.

July 2016: Keynote talk at Sensory Evaluation of Food workshop at Fraunhofer IVV:  “Multisensory Influences on Food Flavour and Liking”.

April 2016: Conference poster presentation “The role of pitch and tempo in sound- temperature crossmodal correspondences” at UKSA's Synaesthesia and Cross-Modal Perception Conference.

April 2016: Presenter at Rethinking the Senses Flavour Workshop, Oxford, UK.

March 2016: Speaker at Vanderbilt University Music, Mind & Society group seminar, Nashville, USA.

 November 2015: Speaker at Spier Secret Festival, Stellenbosch.

August 2015: Speaker at Oxford Wine Festival, presenting master class titled Psychology of Wine.

May 2015: Speaker at Digital Shoreditch on Technology and the Future of Eating, London, UK.

March 2013: Panelist at SXSW on Designing Immersive Experiences, Austin, USA.